For sales development reps

Better context for every first conversation.

A relevant first message starts with something true about the account. Syntri helps you find what changed, carry it into call, email and LinkedIn drafts you edit, and rehearse the opener before you use it.

Example observation · fictional

Northstar Logistics is opening a regional office and hiring six sales roles for it.

Company newsroom · 14 Oct · Careers page · 9 Oct

One observation, three channels

The same fact. A different first line for each channel.

Choose a channel to see how one observation becomes a call angle, an email or a LinkedIn note. Edit any draft; it stays on this page. Nothing is saved or sent.

Choose a channel

Call angle

Spoken, short, one question.

Say it out loud before the call; cut anything you would not say naturally.

Email draft

One observation, one relevant question, an easy reply.

Check the announcement date and role count before sending from your own email.

LinkedIn note

Brief, personal, no pitch.

Connection notes are short; keep the observation and drop the rest.

Illustrative drafts · Fictional company, person and sources · Written for this page, not generated output.

Research across accounts

Read the account change before you write.

Signal Arena organizes account changes with their source and date, so research starts from evidence instead of a search box. A change is a reason to look closer, never proof that someone wants to buy.

  • Leadership change

    A new sales or operations leader is named.

    What it may mean: priorities and tools get reviewed. Check: the person’s actual remit.

  • Product launch

    A new product, tier or market is announced.

    What it may mean: a new motion or audience. Check: whether your offer touches it at all.

  • Hiring pattern

    Several roles open for the same team.

    What it may mean: a team is growing or changing shape. Check: that the roles are still open.

  • Expansion

    A new office, region or segment.

    What it may mean: new people working unfamiliar accounts. Check: timing and who owns the rollout.

Categories for reading evidence, not a list of tracked signal types.

Call preparation

Walk into the call with four lines, not four tabs.

Before you dial, the useful context fits on a card: why you are calling, the opener, the one question, and the objection you expect. Syntri keeps those pieces attached to the account so the call starts from what changed.

Explore Outbound Architect

Northstar Logistics · Dana R.Example

Reason
Regional office and six new sales roles.
Opener
“I saw Northstar is opening a regional office…”
Question
How will the new team get context on its accounts?
Expect
“We already have onboarding for that.” Ask what it covers today.

Message review

You own the final message.

A draft is a starting point. Before anything leaves your hands, run the same five checks. Tick them here to try it; nothing is stored.

a habit, not a feature gate.

Daily execution

Prepared messages, worked in order.

Daily Attack Plan turns the accounts you researched into a ranked queue for the day, and Blitz Mode keeps the current account and its prepared context in view while you work through it. You make every call and send every message yourself.

See how the working block is chosen

Focused blockInside the Daily Attack Plan

One account at a time.

  1. 1
    PrepareReview the account brief and the reason to call.
  2. 2
    WorkMake the call yourself with the guide in view.
  3. 3
    RecordLog the outcome before moving on.

No integrated dialer or automatic external CRM logging is represented.

Illustrative workflow · Conceptual explanation, not a current product screen.

Practice and learning

Rehearse the objection you expect.

Use Practice Room to try the opener and the objection from your call card, then review the feedback. Voice Practice is included on Pro (60 minutes a month) and Ultra (150 minutes a month). Practice supports preparation; it does not guarantee how a live call goes.

Explore Practice Room

Scenario → response → coachingText example

Make the first attempt here.

“We already have a solution.”

Try a curious response

“What works well today, and where does your team still lose time?”

Reflect on the approach

Acknowledge their answer. Ask one clear question. Decide what to change before the next attempt.

Illustrative practice, no audio. Voice Practice requires Pro or Ultra; monthly minutes apply.

Choosing a plan

More research and practice as you move up.

For multi-channel preparation, credits and practice minutes usually matter most. Every plan includes the same drafting workflow.

Individual plans for one SDR. Prices in US dollars. Checkout starts on the pricing page only when you confirm.
Plus$25 / month · or $20 / month billed annuallyPro$50 / month · or $40 / month billed annuallyUltra$90 / month · or $72 / month billed annually
Core workflowSignal Arena, Daily Attack Plan + Blitz, Outbound ArchitectSignal Arena, Daily Attack Plan + Blitz, Outbound ArchitectSignal Arena, Daily Attack Plan + Blitz, Outbound Architect
Active accounts2575200
Monthly credits5001,0002,500
Automated enrichmentManual onlyManual + autoManual + auto
Voice Practice minutes / monthNot included60150
AI Competitive Intel cards / month51025
Net-new Lookalike discoveryNot includedIncluded; credits and search limits applyIncluded; credits and search limits apply
Compare PlusCompare ProCompare Ultra

SDR questions

Before you write the first message.

Does Syntri send emails or LinkedIn messages for me?

No. Outbound Architect prepares drafts for you to review and edit. You copy what you want into your own email, sequencing or LinkedIn tools and send it yourself.

Where does the context in a draft come from?

From the account evidence you reviewed in Signal Arena: what changed, the named source and its date. The draft keeps that context attached so you can check every claim before using it.

Can I write different drafts for call, email and LinkedIn?

Yes. Each channel starts from the same observation but asks for a different shape: a short spoken opener, an email with one clear question, or a brief connection note.

Is there call practice for SDRs?

Practice Room lets you rehearse a scenario and review feedback. Voice Practice is included on Pro (60 minutes a month) and Ultra (150 minutes a month).

How is this different from the BDR page?

The workflow is the same individual product. The SDR page goes deeper on research and multi-channel preparation; the BDR page focuses on territory planning and the daily working block.

Your next conversation

Start every first message from something true.

Compare Plus, Pro and Ultra for the research credits and practice time you need.

Managing a team of SDRs? See how Syntri Teams works or discuss a scoped evaluation.